Disney + has been shy to disclose sales of premier access films such as Mulan, but now it is anxious to boast. AS AV Club reports, Disney has revealed that Marvel Blockbuster Black Widow raked at more than $ 60 million in estimated income only from customers who pay $ 30 each for premier access. That is more than a quarter of the approximately $ 215 million of Disney expected from all sources, including US Box office sales. UU. E Us and International.
The company also boasted that the black widow was the largest opening of the US box office. UU during the Covid-19 pandemia, which exceeds F9. However, that was not difficult, given that film cinemas have fought routinely to attract viewers when they were not dealing with widespread closures.
We would not have Disney that we would provide premier access figures on a regular basis, especially as the pandemic continues (hopefully) the decrease of (hopefully) and more people feel comfortable to venture to the theaters. To a certain extent, the giant of the media needed the number of $ 60 million to make the sound of the debut of the black widow more impressive. We would add that it is difficult to compare this against the data of the rivals such as Amazon and Netflix. They have no equivalent to premier access, so they measure the success of the original films greatly in terms of hearing and new subscriptions.
However, this represents an important milestone for Disney as it moves towards transmission. Now it feels comfortable mentioning the premier access numbers after months of staying calm. Even if premier access vanishes to the bottom, it is now a significant part of the Disney movie release strategy.